
LICENSING AND RETAIL SUPPORT
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Establish total brand strategy
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Develop licensing support programs
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Secure best possible partners for client
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Create merchandise plans
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Advise retail strategy
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Coordinate licensees to integrate the property at retail
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Create e-commerce revenue-generating outlets
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Develop third-party tie-ins
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Cross promotions with radio, television, department stores and chain stores
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Product placement
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Special merchandising events