From corporate brands to entertainment properties, Sharpe-Ross has extensive expertise building businesses and brands through corporate and entertainment marketing, sponsorship, branded entertainment, new media initiatives, strategic and tactical campaign development, event production, merchandise and licensing, retail promotion and public relations. The client mix includes Fashion, Entertainment, Real Estate, Retail, Content, Brands, Sports, Music, Media & Digital, Cause Related, Film Festivals and Grass Roots Events.
Prior to founding THE SHARPE ALLIANCE, Sharpe-Ross owned SHARPE Public Relations and Marketing for 15 years. Based in Beverly Hills, with affiliate offices in New York, Paris and Hong Kong, the agency represented a diverse client base spanning various industries. Sharpe-Ross took a two year hiatus (2002-2004) from running her own business to head The Leverage Group (now GroupM ESP, a division of WPP), a global marketing consulting firm, as Executive Vice President and head of its west coast office. Under her leadership, TLG developed campaigns for: Smashbox Cosmetics, LA Fashion Week, Warner Strategic Marketing, Kathy Smith, Quincy Jones’ Global “We Are The Future” concert, Broadway Video, TD Waterhouse, Sony Music, Redken, Lava Life and more.
Sharpe-Ross’s industry experience and keen awareness has shaped THE SHARPE ALLIANCE into a highly respected name within the business community and across a wide array of industry categories.
Aside from being a book author, podcast host, mother of two boys, and CEO & Founder of THE SHARPE ALLIANCE, Sharpe-Ross continues to be an expert in bringing brands together through creative strategic partnerships.